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July Product of the Month - Insightics

Avatar Posted on: 2014-07-21 12:00 AM
For the last year and a half we have been analysing our business. As part of our research of analysis tools we were looking at products that were easy to use, comprehensive and not expensive.

If you are looking for trends that aren't intuitively obvious, or if you are looking to see where your best customers are coming from or what they are purchasing, then this might be the tool for you.

Insightics from First Data Merchant Services.

Imagine knowing where your best customers are and what your hottest products are at a glance. Use real business intelligence to  customize your menu or catalog to maximize profit or to predict inventory levels. Get information on what similar local businesses are  doing to succeed.

Insightics is a SAAS (software as a service) solution for on line analysis of your business. You can use it to measure and see the effectiveness of marketing campaigns or segment and target your messages and emails. You can use the information to get a comprehensive view of your customers spending patterns and use this to identify the effectiveness of new products.

The services cost pennies per day and doesn't require any installed software. It is part of a comprehensive solution that is part of your credit card processing system so that you are collecting the data based on your real time purchasing transactions.  So while it is busy collecting the data in the background  you are doing regular business with no extra key strokes. Insightics lets you see daily, weekly, monthly and annual trends from a simple to understand dashboard.





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